Brand History(品牌历史)
As Donna's own life evolved, she was confronted with a new demand: a teenage daughter raiding her closet. And so came the next generation New Yorker: DKNY.
Responding and reacting to real needs—needs she knew because they were also her own, Karan launched Seven Easy Pieces with her first collection in 1984—and revolutionized the way women dress. A bodysuit, a tailored jacket, a skirt, pants, a cashmere sweater, a leather jacket, and an evening look. With Seven Easy Pieces, women could create infinite combinations with these easy-to-wear garments. Karan intuitively understood the need and desires of modern women, designing collections that could take them from day to evening and simplifying life, without sacrificing elegance or sensuality.
More than 30 years later, Donna Karan is one of the most iconic names in American fashion. Her iconic silhouettes and innovative system of dressing remain as relevant as ever, now reimagined in a modern-day Donna Karan New York and the next-generation counterpart, DKNY. Caviar and pizza. Black car and taxi. The skyline and the street. Together, Donna Karan
New York and DKNY are the two sides of the city that inspires everything we do.
Since its inception in 1989, DKNY has been synonymous with New York, inspired by the energy and attitude of the city. MODERN. CONFIDENT. ICONIC. NEW YORK. A genuine “lifestyle” concept driven by the moments where life and style meet, DKNY dresses men and women living a vibrant life, no matter where the day may take them. Offering a modern wardrobe of ultimate ease. Welcome to DKNY!